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UK Insights


BrandZ 2017: Tech’s ‘Fearsome Five’ dominate Top 10 most valuable global brands

Top 100 Most Valuable Global Brands ranking

Brits favour British brands

Results of the Kantar Worldpanel 2017 UK Brand Footprint ranking

Warburtons Sennep
Three quarters of ads don’t contain any kind of story

Why? When humans love stories

Teacher reading story book to children
Marketers need to become data experts

How to use data to improve your marketing effectiveness

Oreos - sennep
Warburtons is the UK's most chosen brand - fourth year running

Results of the Kantar Worldpanel 2016 UK Brand Footprint ranking

Warburtons sandwich thins
Understanding Health Activators

Who looks after your family's health? Dr Google?

Symptom checker
From The Archive

Building effective brand connections with Pinterest
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Cracking the data on this growing fitness trend
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Tencent hits a hat-trick as it tops the ranking for the third year. Alibaba returns to No.2.
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Kantar Media examines top ad clicks from 2016
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Sarah Sanderson is Managing Director of Kantar Media's Custom research unit. 

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Journalists looking for an expert spokesperson to talk about change and future trends should talk …

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Andrew Curry jointly leads the public sector team at The Futures Company, and specialize in future…

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Izzy Pugh is Cultural Insight Director at Kantar Added Value.

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